Nowadays it's really important to stand out in fashion and really make a statement to your followers.
Many designers are now leaning toward making street art pieces instead of regular casual clothing.
When an excellent piece is created, big names in the entertainment industry will seek them out to wear and promote.
Lulu Lutfi Labibi, the Yogyakarta-based fashion designer who's been credited for reviving lurik into the premium wardrobe, decided to shorten the distance by working with a handful of fellow Yogyakarta-based artisans and renowned artists, Indieguerillas, to open Warung Murakabi in the newly opened 12th ARTJOG, Indonesia's most coveted contemporary art fair.
Following the local philosophy of gotong royong (equal collaboration), Warung Murakabi is indeed a functioning warung (small shop) where goodies are offered with friendly personal approaches and patrons can socialize with each other within the intimate outlet.
As you can imagine creating art is never easy, and making clothing look and feel like art is even harder. The designer goes through a lot of struggle to really insert his or her feelings into the collection created.
In recent years, many other designers have launched a capsule collection incorporating works of popular artists, but with the Warung Murakabi collaboration, Lulu, a graduate of Yogyakarta's most prestigious art school majoring in textiles, showed that his brand was more seamlessly woven into the art scene.
Many art aficionados, a crowd often thumbing their noses down at fashion as shallow hedonism, didn't seem to have trouble snapping up the merchandise, especially after Lulu rolled out a trunk show during ARTJOG's opening party.
Fashion is more than what you wear, it's actually the mixed of a great vision and many ideas that have evolved through time and make a statement others can identify with.
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