The January FW19 shows were weighed in animal prints and dyed, which gives us a current street style that looks a lot like this. For SS20, we saw emerge a color palette a little more homogeneous, dominated by roses, purples, cakes and a brilliant coating of nacre.
Rick Owens, an undisputed stronghold of all things black and gray, reversed the script with a range of iridescent coats with hoods, zip pants and suits for his show SS20 "Tecuatl". The Chinese label Sankuanz played with the cowboy's aesthetic in a royal purple color, reinterpreting a robust male archetype as more appropriate for an urban setting, with some tribal tattoo patterns, too, if you like that.
Let's not forget that the concept of men wearing pink was invented by Cameron in 2002 when he wore pink mink fur in a Baby Phat show, which gives us one of the most iconic street style images of all. time. Now it is even a legitimately registered tone with Pantone color authority, known as "Killa Pink". These days it is known as "millennial rose" and adorned what felt like every pop-up, beauty brand and directed advertising of Instagram in the years 2016-2017.
In terms of pink for SS20, it's about finding the right tone. Simon Porte Jacquemus, who fantasized Paris to show his new collection in a lavender field in Marseille, leaned on all shades of pink on a magenta track for SS20, complemented by lavender work pants, net accessories and floral prints.
However, for the most interesting execution of the color combination next season, look at Louis Vuitton. One of the most prominent attacks of the week, perhaps the whole month, was modeled by the skater Evan Mock in Virgil Abloh's third collection of men for the brand. The mock was designed in a two-piece piece with a monogram, semitransparent, multi-colored and multi-layered, made of tulle and with a matching pastel chain around the neck.
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